Social media is the battleground where online reputation is won and lost. There’s a prevailing myth that social media platforms benefit B2C companies, however reputation management professionals strongly disagree with this assertion. It’s just as important for B2B companies to participate in the online dialogue and develop their reputation among social media users. Picture […]
4. Website Security Testing Websites are no longer limited to presenting information using static pages. Security carries greater importance with the arrival of Web 2.0 and the dramatic incremental increase in online transactions. Security testing guarantees that confidential data remains secret and that only authorized users can access and share it with other authorized users. […]
1. Browser Testing Today’s customers use both newer and older version of browsers, so it is crucial to ensure that your website can be easily applied to all browsers. Both the designer and developer assume responsibility for this critical step. It is difficult to test every aspect of the website without the right resources. You […]
It is crucial to discover any obstacles which could affect website’s performance as soon as possible. As with other software and applications, complete testing by web experts is indispensable. If potential clients access your website before you can test bugs, issues, or errors, your online business may be adversely affected. When Do You Need Testing […]
Mobile internet usage has experienced unprecedented growth in recent years. According to recent statistics, mobile internet usage now exceeds desktop internet usage. Even with this compelling information, the majority of businesses are slow to adapt to changing trends in web browsing. This oversight is detrimental to both internet users and business owners. The following sections […]
Mobile browsing accounts for an increasing share of internet traffic. It is estimated that nearly 90% of mobile users who search for a local business on their device will call or visit that business within the next twenty-four hours. Yet even with all this available research, many small business do not have mobile friendly websites. […]
These are some tips that will improve your mobile websites’ user interface (UI) and deliver real benefits. Tip 1: Miniaturization vs. Mobilization Designing website components smaller for mobile devices is not all that is needed; you have to apply the latest technology to mobilize your websites. Choosing between a responsive website, an adaptive website, or […]
Blue Ocean Global Technology used MyStore (http://www.mystore.com.ng/) as a tangible example to demonstrate how to solve SEO issues and increase the appeal of your website. Step 1: Extensive Keyword Research Low-quality keyword research is a common occurrence among unsuccessful ecommerce websites. Blue Ocean Global Technology’s SEO team created a list of frequently used phrases and […]
For some businesses, a website is little more than a glossy ornament, a marketing afterthought. The information on the website may be limited or outdated. Sometimes it includes only an image of an old brochure. This is an unacceptable oversight. A strong web presence is a valuable asset for every business. Websites help engage your […]
Ones That Cost Nothing The free internet has its own soul, and it’s great for marketing. There are many ways to promote and share you brand online for free: Register on business listings Local exposure is something that small businesses have thrived upon simply by making profiles on local listing sites that are visited daily […]
Run a Twitter Campaign Twitter in a nutshell is 140 characters or less, trending topics, and #hashtags. However, when utilized properly, Twitter can be a magnificent marketing tool for promoting your business or brand. Over 200 million active users Roughly 400 million tweets per day These numbers continue to grow. Twitter is a community of […]
In this day and age, the hardest thing to accomplish when looking to establish a web presence with a company is actually quite simple. People don’t even know where to begin branding themselves in order to drive more traffic to their site on the web. In this article you will find some guidelines so that […]
Internet marketing is now one of the most profitable ways for companies and brands to get their name out, and social media optimization is making that task much easier. Social media optimization is used to help direct traffic to specific websites using social media. Companies are no longer using the Internet merely to sell their […]
When dealing with negative feedback, you must fight your natural urge to retaliate. You should not attempt to quickly dispose of it or respond aggressively. You should remain calm and analyze it, so that you can cultivate the most effective approach. 1. Negative Feedback on Social Media A customer posted a negative review about Starbucks […]
Image Credits: seoclerk.com Social Media Vulnerability Social media applications/platforms have allowed companies to brand their image with maximum exposure. However, this has also opened the door to a broad audience for criticism. Facebook and LinkedIn are two of the top social media sites. Your company always has the power to decide what to do with […]
A flat tire or a broken headlight will make the trip a little more difficult along the way to your destination. However, a watered-down engine will destroy any chance you had of getting there. This is why the engine is the biggest and most important part of a vehicle. Relating this analogy to branding, the […]
