{"id":11891,"date":"2017-12-05T14:51:42","date_gmt":"2017-12-05T14:51:42","guid":{"rendered":"https:\/\/www.blueoceanglobaltech.com\/blog\/?p=11891"},"modified":"2024-11-21T17:27:30","modified_gmt":"2024-11-21T17:27:30","slug":"using-social-media-to-build-your-online-reputation","status":"publish","type":"post","link":"https:\/\/www.blueoceanglobaltech.com\/blog\/using-social-media-to-build-your-online-reputation\/","title":{"rendered":"Using Social Media to Build Your Online Reputation"},"content":{"rendered":"

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Segments Of Reputation Management<\/a><\/p>\n

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Building Online Reputation Using Social Media<\/a><\/p>\n

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#1 Compelling Social Media Presence And Participation<\/a><\/p>\n

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#2 Choosing Relevant Platforms<\/a><\/p>\n

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#3 Create And Curate Quality Content<\/a><\/p>\n

[\/vc_column_text][\/vc_column][vc_column width=”2\/3″ css=”.vc_custom_1616742558303{padding-right: 3% !important;padding-left: 3% !important;}” el_id=”rightsection”][vc_row_inner css=”.vc_custom_1730117386708{padding-bottom: 2% !important;}”][vc_column_inner][vc_column_text css=””]\u201cYour brand is what people say about you when you\u2019re not in the room\u201d – Jeff Bezos<\/em><\/p>\n

\"How<\/p>\n

Building a long-term reputation has become an essential element of doing business online. In the face of the digital revolution, when you can successfully manage your business\u2019 online reputation and social media presence, you can expand your growth and opportunity set. With an authentic and representative digital presence, your business can play to its strengths and capitalize on effective public relations.<\/p>\n

A good online reputation also impacts sales and profit in the long run. Statistics also reveal that people trust online reviews: 90 percent\u00a0<\/a>of survey respondents claimed that positive online reviews influenced buying decisions. In comparison, 86 percent said buying decisions were influenced by negative online reviews.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=”yes” content_placement=”middle”][vc_column_inner width=”1\/6″][\/vc_column_inner][vc_column_inner el_class=”cta-1-left” width=”2\/3″ css=”.vc_custom_1654853436250{margin-left: 0px !important;padding-top: 20px !important;padding-right: 0px !important;padding-bottom: 0px !important;padding-left: 40px !important;background-image: url(https:\/\/www.blueoceanglobaltech.com\/blog\/wp-content\/uploads\/2022\/05\/background-cta.png?id=13450) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;border-radius: 20px !important;}”][vc_text_separator title=”Related” title_align=”separator_align_left” align=”align_left” color=”custom” border_width=”2″ el_width=”10″ accent_color=”#03315d”][vc_custom_heading text=”Investing In Online Reputation Management Is No Longer Optional” font_container=”tag:h2|text_align:left|color:%2303315d” google_fonts=”font_family:Lato%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C700%2C700italic%2C900%2C900italic|font_style:900%20bold%20regular%3A900%3Anormal”][vc_btn title=”Read More” style=”custom” custom_background=”#ffffff” custom_text=”#03315d” shape=”square” align=”left” el_class=”border-btm-btn” link=”url:https%3A%2F%2Fwww.blueoceanglobaltech.com%2Fblog%2Fimportance-of-online-reputation-management%2F”][\/vc_column_inner][vc_column_inner el_class=”cta-1-right” width=”1\/6″ css=”.vc_custom_1654853237778{padding-top: 22px !important;padding-right: 20px !important;padding-bottom: 0px !important;padding-left: 40px !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;border-radius: 20px !important;}”][vc_single_image image=”13469″ img_size=”full” alignment=”center” css=”.vc_custom_1654775297648{margin-top: 0px !important;margin-right: 0px !important;margin-bottom: 0px !important;margin-left: 0px !important;padding-top: 15px !important;padding-right: 38px !important;padding-bottom: 15px !important;padding-left: 38px !important;}”][\/vc_column_inner][\/vc_row_inner][vc_row_inner content_placement=”middle” disable_element=”yes” css=”.vc_custom_1663842115521{background-color: #0b4c89 !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}” el_class=”cta-2-sec”][vc_column_inner el_class=”cta-2″ css=”.vc_custom_1654084713893{background-image: url(https:\/\/www.blueoceanglobaltech.com\/blog\/wp-content\/uploads\/2022\/05\/Group-338.png?id=13390) !important;}”][vc_custom_heading text=”We value reputation,
\nLet\u2019s rebuild yours.<\/b>” google_fonts=”font_family:Lato%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C700%2C700italic%2C900%2C900italic|font_style:300%20light%20regular%3A300%3Anormal”][vc_column_text]<\/p>\n

A high reputation comes with a cost, put value on it.<\/p>\n

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Reputation management can be precisely broken into three segments:<\/span><\/h4>\n
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  1. Building your company and brand reputation: Whether you are a new company or are launching a new product\/service or have branched out to a new industry or a customer base, your primary focus should be to <\/span>build a positive online reputation<\/span><\/a> for your business and your brand.<\/span><\/strong><\/li>\n
  2. Maintaining your company and brand reputation: Maintaining brand reputation<\/span><\/a> is critical. Once your company has established a solid reputation, you have to take continuous strategic and formational steps to maintain it.<\/span><\/strong><\/li>\n
  3. Recovering your company and brand reputation:\u00a0<\/strong>A negative word or image in the public eye can ruin your brand\u2019s reputation. To effectively address such an occurrence, your need to thoughtfully rebuild your brand overtime. Consider partners with expertise in how to create a strong positive image in the minds of the public. Positive association with your brand comes as a result of planned promotional activity and building trust.<\/li>\n<\/ol>\n

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    Successfully Build Your Online Reputation Using Social Media as an Effective Tool:<\/span><\/h4>\n

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    #1 Building compelling social media presence and proactive participation:<\/span><\/h4>\n

    Social media is a tool which when used at the right time and in an effective way yields better results. Consider this-<\/p>\n